Thursday, October 30, 2008

True Fitness






Name: True Fitness
Website: http://www.truefitness.com.my
Tagline: Fitness For You
About:


Established in May 2005, True Fitness is today a chain of the coolest Fitness & Yoga centres located in Klang Valley. Boasting a total area of 4 centres with 225,000 square feet that can accommodate more than 2,500 people at any one time, True Fitness aims at catering to a large population that are increasingly conscious about their well-being.True Fitness has opened its first fitness centre at Desa Sri Hartamas, Kuala Lumpur in June 2005. The centre boasts a floor space of more than 40,000 square feet.In June 2006, True Fitness opened its second centre at USJ10, Subang Jaya. Furthermore, the True Yoga and True Spa brands are also introduced there. The adjoining centres – True Fitness, True Yoga & True Spa – cover a total floor space of 80,000 square feet.True Fitness has opened its third flagship fitness centre at Section 13, Petaling Jaya in June 2007. At 70,000 square feet, the centre has similar state-of-the-art equipment and facilities as the other centres and an outdoor 30m swimming pool.True Fitness’s 4th centre at Pavilion Kuala Lumpur, is strategically located in the heart of the Golden Triangle- Bukit Bintang. The centre is perfectly located to offer the city dwellers a hip and convenient place to workout as well as to wind down. The 35,000 sq ft of space is well-equipped with world-class equipment and facilities to ensure that members have the most fulfilling workout experience.The centres are equipped with over 500 cardio machines, a large variety of resistance and free weights equipment, over 600 aerobics classes per week coupled with over 20 types of Yoga, Hot Yoga, Dance & Pilates class offerings, private workout areas for women, separate sauna and steam rooms for men and women, cafĂ©, kid’s nursery, retail store and DJ booth.Part of an Asian fitness chain, True Fitness is committed to providing the best in Fitness and offers individuals the latest state-of-the-art fitness equipment and spa facilities. Brewing one of the best and finest yoga programmes in the market, True Fitness provides its members the most hip and interesting workout and relaxing environment.The word “True” in the branding is the brainchild of Mr Patrick Wee, Founder and Chief Executive Officer of True Fitness, who intends to develop Fitness, Yoga and Spa centres that truly live up to the reputation of providing the most hip and interesting workout and relaxation environment with state-of-the-art fitness equipment, yoga and spa facilities available in the market.
Philosophy:To make a difference by bringing the gift of Fitness to communities, we serve by reaching out and promoting the importance and value of healthy living.


Ambassador:
Product:


1. Yoga
2. Aerobic


3. Cardio Machine


Specialty:


Rating: Bad (1-5) Good
Ambience: 2
Service: 2
Price: 2
Product: 2
Results: 2


Location:


1. Sri Hartamas


2. Subang Jaya


3. Petaling Jaya


4. Pavilion

Promotion:

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